Bell to Expand Women’s Joy Ride Program
Created for all women who love mountain biking, the Bell Joy Ride program continues its mission with the addition of six new ambassadors and four new regions. “In only the first year of the program, everyone involved at Bell has been amazed by the dedication, growth and enthusiasm of the Joy Ride ambassadors,” said Heather ...
Bell Builds Community Through the Joy Ride Ambassador Program
Photos: Josh Sawyer and Emily Walley A community is a village, a town or a city, but a sense of community is not defined by proximity. It’s the nurse and the lawyer, the photographer, designer and the park ranger; it’s the social media specialist, the bike shop salesperson and the mom all pursuing a common goal. ...
Bell Helmets working to get more women into mountain biking
PRESS RELEASE — Bell Helmets today announced an important extension to its new Joy Ride women’s program – the launch of six Joy Ride grassroots program cities, each with a dedicated female mountain bike ambassador. These ambassadors will help inspire and enable female mountain bikers with regular, structured, fun and social rides that appeal to all levels of riders where they ...
This site is an independently-operated mirror and is not affiliated with Dirt Rag, Rotating Mass Media or any of its current or former subsidiaries. No copyright is claimed for any content appearing herein.