Sea Otter Preview: The Sierra Shredder collaboration between Paul Components and Sierra NevadaOriginally posted on February 26, 2018 at 1:12 am
PAUL Component Engineering and Sierra Nevada Brewing Company are collaborating on a bike build that celebrates California with California-built parts and Sierra Nevada Pale Ale themed colorways.
Because of our shared obsession with bikes, beer, and American manufacturing and innovation, we’ve begun a collaboration guaranteed to grab the eyeballs of every attendee at this year’s Sea Otter Classic. Our vision is a frame manufactured and custom painted here in Northern California by Squid Bikes, covered in Sierra Nevada Logos, then outfitted with glistening parts machined by us right here in Chico, that have been anodized a beautiful, sparkling, Pale Ale Green.
This bike re-ignites most people’s first sensations of bike lust as a kid, with shiny colorful anodized parts, wild paint, and classic chrome, on a style of bike that probably gave you your first childhood experience with adrenalin (and a scrape on the knee): a BMX bike. Bumped up in size to fit adults who are bored with fancy road bikes and in need of a good excuse for bringing a 4th bike into the garage, this bike is stripped down to the bare essentials of fun, a bike that was indeed conceived while brainstorming the most fun way to go on a beer run.
Check out some of these production photos and stay tuned for the final build in our Sea Otter coverage!