Underground Bike Works, a new John Parker joint

John Parker’s new bike company will debut at Sea Otter 2016. Here’s the press release that got us all excited:

John Parker, founder of Yeti Cycles, announced his return to the mountain bike industry by launching Underground Bike Works, his new mountain bike company. The new firm will launch at Sea Otter next month and will simultaneously launch a Kickstarter Campaign for the company.

“After selling Yeti I went underground. Now I’m back with a vengeance and will be using new technologies and distribution models. If you liked what I did at Yeti you’re going to love what I have up my sleeve at Underground Bike Works. If that don’t light your fire then your wood is wet,” said Parker when asked about his new bicycle company.

Underground Bike Works is launching the Kickstarter Campaign on April 14, 2016. The bikes that will be sold on the Kickstarter campaign are a 27.5 hardtail plus bike and a 29 hardtail plus bike. Limited production bicycles will be available, fabricated by Frank The Welder, one of John’s long­time partners and one of the best in the business. Additionally, Missy Giove will re­join John Parker and Underground Bike Works at Sea Otter this year and take part in the dual slalom race on one of Parker’s new bikes.

‘I’m excited about joining forces with Parker again. We have some really cool things planned for the future,” said Missy.

While attending Sea Otter please come by and join John and Missy, who will sign autographs on Friday, Saturday and Sunday at 10:00 AM and again at 2:00 PM at booth 919.